Category: Small Business

Pet Blogging Guide: How to Start a Pet Blog & Make Money Online In 2023

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Small Business
I don’t know about you but my pup Robbie isn’t just a “dog” – he’s part of our family. My BFF. My little buddy. And that’s how most of us humans feel about our furry (or not furry) animal companions. They bring joy and happiness to our lives and are often considered our best friends. With the increasing popularity of pets and pet-related products, pet blogging has become a lucrative business. If you have a passion for pets and want to turn it into a profitable business, then pet blogging might be the perfect way to do it. In this…

Opinion: Repaying pandemic loans adds to small businesses’ struggles – one in five will shutter

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Small Business
Open this photo in gallery:Two takeout shops in the food court at Brookfield Place in downtown Toronto, are shuttered on Sept. 16, 2020. While small-business owners might have thought that they had reached the surface with the end of the pandemic crisis, they are still treading water in increasingly tough economic times.Fred Lum/The Globe and MailJasmin Guénette is vice-president of national affairs at the Canadian Federation of Independent Business. Christina Santini is a senior policy analyst at CFIB. The Canada Emergency Business Account (CEBA) loan was a lifeline for numerous small businesses during the pandemic. Many would have…

Want To Position A Small Business To Scale Up—Or Get Acquired? Here’s One Easy Step You Can Take To Improve The Odds Of Success

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Small Business
Dave Meadows and Mike Sovie are co-founders of ColdCallRX, a provider of outsourced cold-calling and lead generation services based in Tampa Bay, Fla., that they started in 2020. One way they’ve positioned their company to scale up is by creating standard operating procedures, or SOPs. Entrepreneurs use these documents to describe how they do things in the business—whether it’s answering a customer service call or entering information into a database—so it’s easier to train new hires. Some later find that when they sell the business, having SOPs in place makes it more attractive to potential buyers, who know they can…

White House Roundtable on Small Business Initiatives

Posted on By Gusti
Small Business
LiftFund founder Janie Barrera was part of a select group of leaders invited to the White House to participate in a roundtable regarding a wide range of new initiatives to expand access to capital for small businesses. Courtesy Image Texas Border Business – Advertisements –LiftFund founder Janie Barrera was part of a select group of leaders invited to the White House to participate in a roundtable regarding a wide range of new initiatives to expand access to capital for small businesses. quote: “LiftFund is proud to be a part of the conversation to make sure programs are as accessible…

5 Timeless Ways To Make Customers Happy (And Keep Them Happy)

Posted on By Gusti
Small Business
Customer service strategies must take many factors into consideration, including things like what you’re selling, who your clients are, and the practicalities of your sales and marketing processes. That said, there’s a fundamental command that applies to every single business: make the customer happy.“Happy customers are your biggest advocates and can become your most successful sales team.” Lisa MasielloHappy customers often buy again. They attract more customers by generating social proof, like positive reviews and testimonials. And they serve as brand ambassadors by recommending you to others. Ultimately, happy customers are your most valuable asset because they build…

Small Businesses: Don’t Miss Out on Employee Retention Tax Credits – Here’s How to Claim Them

Posted on By Gusti
Small Business
Small businesses are the backbone of the American economy, but they often struggle to keep up with the costs associated with employee retention. One way that small businesses can offset these costs is through employee retention tax credits. These credits can help small businesses save money on taxes and keep their employees happy and engaged. In this blog post, we will discuss how small businesses can claim employee retention tax credits and the benefits that come by doing so. What is the Employee Retention Tax Credit? In short: ERC is a stimulus program designed to help those businesses that were…

3 Cost-Effective Ways to Do Paid Advertising for Your Small Business

Posted on By Gusti
Small Business
It’s a tough market for paid advertising, but these marketers found a way to see results from it. Justin Fredlender, the VP of growth for vitamin brand Ritual, said to start with one ad channel. Katie Wilson of snack brand Belli Welli said traditional methods like billboards can pay off. This article is part of “Marketing for Small Business,” a series exploring the basics of marketing strategy for SBOs to earn new customers and grow their business.loading Something is loading.Thanks for signing up! Access your favorite topics in a personalized feed while you’re on the go. download the…

I Didn’t Think I Could Purchase A Company

Posted on By Gusti
Small Business
This story begins with a routine call to help a colleague with a few questions about advertising. We were discussing her business and she mentioned her hope to retire in the near future. Fast forward to the next morning when I was walking our dogs with my husband. I was sharing the conversation with him when he responded with “Why don’t YOU buy her publishing company?” Honestly, the thought hadn’t crossed my mind and looking back, I am disappointed for the reasons why. In sharing what I learned from my lesson, I thought I could help other female business owners!…