On the opening page of her absorbing essay collection, Maine author Katy Kelleher recounts a therapy session from her past, when she was severely depressed. Her therapist asked what made her get out of bed every morning. Beauty, and the prospect of seeing or holding something beautiful, was his answer. Years later, this quest for … Read More “A new essay collection grapples with the dark underside of beautiful objects” »
Digital marketing agencies take note: Meta has launched a new certification for businesses, which will give you another way to showcase your Meta marketing expertise to prospective clients. The new program aims to highlight businesses whose staff have accumulated a level of knowledge about Meta’s platforms, via its Blueprint training courses. As explained by Meta: … Read More “Meta Offers New Business Certification to Showcase Your Facebook and Instagram Marketing Expertise” »
You’ve launched your business, and now it’s time to promote your product or service. Although it may seem simple enough to make a few social media posts or blast a few promotional emails, disjointed marketing efforts will not only confuse your target audience, but, ultimately, they can harm your business. You need to create a … Read More “Everything You Need to Write a Marketing Plan” »
