General IoT News – Telenor IoT and Verizon Business Forge Strategic Partnership to Expand Global IoT Services

Telenor IoT and Verizon Business have entered into a strategic partnership to strengthen international IoT connectivity, providing customers with global IoT services. Telenor and Verizon, two global leaders in telecommunications, are proud to announce a strategic collaboration for international IoT. The partnership aims to deliver global IoT services to enterprises, unlocking new possibilities and simplifying connectivity on a global scale. The initial focus of the partnership is to fortify and expand the eSIM-based network access and service footprint of both companies. By combining their network assets and managed IoT capabilities across Europe, Asia, and North America, Telenor IoT and Verizon […]

Joseph Pedott, marketing ‘legend’ behind Chia Pet and the Clapper, died at 91

One last clap for a business tycoon. Joseph Pedott — the marketing guru behind the Chia Pet plant sensation and its memorable TV jingle “ch-ch-ch-Chia!” — died on June 22 at the age of 91. Pdott is also credited with making the light-switch gizmo The Clapper popular. Remembered as a “legend” by longtime colleague Michael Hirsch, Pedott turned the once money-losing Chia Pet product into a profitable business with cultural relevance. A pro at selling products through unforgettable slogans, Pdott’s approach to finding hit items and subsequent advertisements was straightforward: “Keep it fun, simple, and add value,” Hirsch told Yahoo […]

IoT Market – Embedded car OEM telematics subscribers exceeded 200 million in 2022

According to a new research report from the IoT analyst firm Berg Insight, the number of telematics service subscribers using embedded systems will grow at a compound annual growth rate (CAGR) of 16.1 percent from 202.3 million subscribers at the end of 2022 to 426.4 million subscribers at the end of 2027. Moreover, Berg Insight forecasts that shipments of embedded car OEM telematics systems worldwide will grow from 50.3 million units in 2022 to reach 77.3 million units in 2027, which represents an attach rate of 94 percent at the end of the forecast period. New passenger car and light […]

Why Your Business Should Be on Instagram

Since its inception, Instagram has been a powerful marketing tool for businesses looking to expand their presence and product visibility. Because Instagram is a highly visual platform, it’s an excellent social media marketing tool for showcasing cool, innovative, interesting, and beautiful products and services. Industries such as fashion, food, travel, beauty, home decor, gardening and events enjoy enormous success by adding Instagram engagement to their marketing plans. We’ll share why businesses can benefit significantly from an Instagram account and offer tips for optimizing your Instagram presence. What is Instagram? Instagram is a hugely popular photo- and video-sharing social media platform […]

The Watson Agency Announces New Branding & Marketing Masterclass for

Breadcrumb Trail Links Newsfile Author of the article: Published July 01, 2023 • 2 minute read Article content Beverly Hills, California–(Newsfile Corp. – July 1, 2023) – The Watson Agency, an innovation-driven integrated marketing agency, is thrilled to unveil its latest offering for ambitious business owners and brands. The agency’s new branding & marketing masterclass known as “The Ultimate Conversion Hack” is designed to provide entrepreneurs with the essential knowledge and tools to scale their businesses and potentially achieve highly-profitable results in just 60 days or less, regardless of their industry. Advertisements 2 This advertisement has not been loaded yet, […]

IoT News – IoT Insights

IoT Analytics published the Q1/2023 update of their “Global Cellular IoT Module and Chipset Market Tracker & Forecast” – an interactive dashboard and structured market tracker that includes quarterly data on worldwide cellular IoT modules and chipsets from 2018 to Q1 2023, and forecast data from Q2 2023 to 2027. KEY QUOTES: Satyajit Sinha, Principal Analyst at IoT Analytics, comments: “The cellular IoT module market experienced a decline in Q1 2023, due to cautious end-user spending, device makers reducing inventory, and the ongoing semiconductor chip shortage. The slow recovery of the Chinese market and global uncertainties has significantly impacted the […]

Stock Market | FinancialContent Business Page

My Tooth Media has expanded their digital market services, now offering better services for dental practices who seek to gain local and national media exposure as a way to attract new patients and grow their businesses. Marina Del Rey, California–(Newsfile Corp. – July 1, 2023) – Newly revised to include marketing solutions for pediatric dentists and orthodontists, the services from My Tooth Media aim to boost visibility for practices through the creation and distribution of multimedia content and branded news features. More information can be found at Pediatric Dentist & Orthodontist Marketing Services Expanded By My Tooth MediaTo view […]

UWinnipeg marketing professor partners with local non-profit organizations

Local non-profit organizations are benefiting from student expertise, and students from real-world experience, thanks to an innovative class assignment devised by a University of Winnipeg faculty member. Each semester, Dr. Lam An, Assistant Professor in the Department of Business and Administration, has his marketing students apply what they’re learning in the classroom to Manitoba non-profits in need of marketing assistance. “Students see their skills can be applied directly, and not just on exam papers.” Dr. Lam An The partnership is a win-win: students get real-world experience (and, sometimes, a job offer) while the organizations get free, comprehensive marketing research they […]

IoT News – IoT Market

According to a new research report from the IoT analyst firm Berg Insight, annual shipments of cellular IoT modules amounted to 427 million units in 2022, flat from the previous year. Annual sales grew by 12 percent and amounted to US$ 5.9 billion in the year. The five largest cellular module vendors – Quectel, Fibocom, Sierra Wireless, Sunsea AIoT and Telit – held a 69 percent share of the market in terms of revenues. The industry has seen a wave of consolidation in recent times with Telit acquiring the Cinterion line of IoT products and services from Thales, Semtech acquiring […]

Marketing Einsteins have formulated a new money-spinning ‘Theory of Relativity’

The term ‘family business’ is used to be associated with a commercial enterprise – like a shop, or restaurant, or other service provider – wholly owned and, partially or wholly, run by people related to each other. A family business was a way for the family to make money by getting other people to spend their money. This meaning of ‘family business’ has recently been inverted in a process by which families, any and all families, spend money so that other, unrelated people can make it. How has this happened? The latter-day Einstein of that science of money-making known as […]