Category: Business Marketing

High Wire Promotes Susanna Song to Chief Marketing Officer as Company Launches New Digital Marketing Campaign and New Products – High Wire Networks (OTC:HWNI)

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High Wire Promotes Susanna Song to Chief Marketing Officer as Company Launches New Digital Marketing Campaign and New Products – High Wire Networks (OTC:HWNI)
Business Marketing

BATAVIA, Ill., June 08, 2023 (GLOBE NEWSWIRE) — High Wire Networks, Inc. HWNIa leading global provider of managed cybersecurity and technology enablement, has promoted Susanna Song from VP of marketing and communications to the new position of chief marketing officer (CMO), where she will oversee all corporate communications for driving brand awareness and lead generation. … Read More “High Wire Promotes Susanna Song to Chief Marketing Officer as Company Launches New Digital Marketing Campaign and New Products – High Wire Networks (OTC:HWNI)” »

Salesforce’s Marketing GPT and Commerce GPT to help build personalized services

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Salesforce’s Marketing GPT and Commerce GPT to help build personalized services
Business Marketing

Other features of Marketing GPT include Segment Intelligence for Data Cloud and Rapid Identity Resolution, Segmentation, and Engagement. Enterprises can improve their return on investment in marketing with Segment Intelligence for Data Cloud as it automatically connects first-party data, revenue data, and third-party paid media data for a more comprehensive view of audience engagement, Salesforce … Read More “Salesforce’s Marketing GPT and Commerce GPT to help build personalized services” »

Free Resources: Leadership in Uncertain Times

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Free Resources: Leadership in Uncertain Times
Business Marketing

In the wake of such immense global change and upheaval, it is more important than ever to come together in community and see how we can be of support for each other, leverage our various skills and capabilities, and be of service to those around us. We at Invisible Edge are adapting and stepping up … Read More “Free Resources: Leadership in Uncertain Times” »

FDA issues marketing denial for 6,500 flavored e-cigarettes

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FDA issues marketing denial for 6,500 flavored e-cigarettes
Business Marketing

[1/3] Flavored e-cigarette products are seen on a store shelf in Raleigh, North Carolina, US, June 23, 2022. REUTERS/Arriana Mclymore May 12 (Reuters) – The US Food and Drug Administration (FDA) on Friday issued marketing denial orders to 10 companies which collectively manufacture and market about 6,500 flavored e-liquid and e-cigarette products. The health regulator … Read More “FDA issues marketing denial for 6,500 flavored e-cigarettes” »

Richmond Night Market is back in business with full scale reopening

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Richmond Night Market is back in business with full scale reopening
Business Marketing

For the first time since the pandemic, the Richmond Night Market is having a full scale reopening on April 28. Owner and organizer Raymond Cheung says the 23-year-old outdoor market will have no restrictions and more vendors compared to previous years. “This year is special because after the COVID-19 [pandemic] this is pretty much the … Read More “Richmond Night Market is back in business with full scale reopening” »

Free Resources: Managing Remote Teams

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Free Resources: Managing Remote Teams
Business Marketing

The global pandemic has completely changed the way we work with and relate to our teams in order to remain productive during these challenging times. Rick and the global IE team got together to present you with a free webinar on best practices for managing remote teams. There were a lot of great takeaways here, … Read More “Free Resources: Managing Remote Teams” »

A new essay collection grapples with the dark underside of beautiful objects

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A new essay collection grapples with the dark underside of beautiful objects
Business Marketing

On the opening page of her absorbing essay collection, Maine author Katy Kelleher recounts a therapy session from her past, when she was severely depressed. Her therapist asked what made her get out of bed every morning. Beauty, and the prospect of seeing or holding something beautiful, was his answer. Years later, this quest for … Read More “A new essay collection grapples with the dark underside of beautiful objects” »

Getting the most out of your insurance marketing budget

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Getting the most out of your insurance marketing budget
Business Marketing

Getting the most out of your insurance marketing budget | Insurance Business Canada InsuranceNews Getting the most out of your insurance marketing budget Experts share top tips on navigating tougher times InsuranceNews By Jen Frost Whether you work for an insurer, a managing general agent (MGA) or wholesale broker, or a client-facing distribution business, getting … Read More “Getting the most out of your insurance marketing budget” »