Category: Business Marketing

Upcoming Opportunities in Duty-free Shopping Market Business

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Business Marketing
Duty-free Shopping Market “Worldwide Market Reports offers a 70% discount on Duty-free Shopping Market Reports on Single User Access and Unlimited User Access” The latest research study released by Worldwide Market Reports on “Duty-free Shopping Market 2023 Forecast to 2030″ research provides accurate economic, global, and country-level predictions and analyses. It provides a comprehensive perspective of the competitive market as well as an in – in-depth supply chain analysis to assist businesses in identifying major changes in industry practices.The market report also examines the current state of the Duty-free Shopping industry, as well as predicted future growth, technological advancements, investment…

Disrupted, or Disruptor? How Do You Actually Innovate?

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Business Marketing
We’ve all heard the phrase, “innovate or die.” And in the business world, there is a lot of truth in this statement. If we become complacent in what we know, and we stop challenging ourselves to grow, we lose our leadership edge. We become the disrupted instead of the disruptor. Digital transformations are always a reflection of people transformation. People have to change along with (and even ahead of) technology in order to effectively lead and innovate. And yet the one thing we don’t talk about is, where does innovation actually come from? How do we source innovation as leaders…

Missouri State, Iowa, Middle Tennessee and more

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Business Marketing
Buena Vista University Veronica Tapia-Banuelos of Rogers graduated with a Bachelor of Arts in business (marketing track) at the end of the spring 2023 semester at Buena Vista University in Storm Lake, Iowa. Tapia-Banuelos was among more than 300 students who received degrees. Founded in 1891, Buena Vista is a private university affiliated with the Presbyterian Church. __ Mississippi State Among the more than 2,300 students named to the Dean’s List for the spring semester at Mississippi State University were: Jackson Runnels of Fayetteville; and Anna Riggs of Fayetteville; Dean’s List students achieved a grade-point average between 3.5 and 3.79,…

Where to Find Market Research Services for Your Business

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Business Marketing
Market research is one of the most important business services to help your company grow. It does a variety of things, including identifying a target audience if you’re starting out. Marketing research also helps identify trends and market opportunities with insights. This article unpacks the value of this type of expertise and helps your small business find the right firms and services. Maybe you’re looking to become a research analyst. The median pay was $30.73 per hour in 2021. And there’s predicted growth until 2031 of 19%. The Importance of Market Research Services for Businesses Market research provides insights into…

Leadership in Uncertain Times | Invisible Edge

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Business Marketing
In my life, I haven’t experienced a time where the whole world came together to overcome a major challenge. Too often we are divided, creating stories about how we feel either inferior or superior to others. That usually doesn’t go well in either version. COVID-19 is, along with many other things, an opportunity to lead—whether it’s holding a vision, or encouraging acts of kindness among your team, family, or community. In order to lead effectively in turbulent times, we have to be well-resourced and have tools to quell our own anxieties and fears, so that we can in turn be…

High Wire Promotes Susanna Song to Chief Marketing Officer as Company Launches New Digital Marketing Campaign and New Products – High Wire Networks (OTC:HWNI)

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Business Marketing
BATAVIA, Ill., June 08, 2023 (GLOBE NEWSWIRE) — High Wire Networks, Inc. HWNIa leading global provider of managed cybersecurity and technology enablement, has promoted Susanna Song from VP of marketing and communications to the new position of chief marketing officer (CMO), where she will oversee all corporate communications for driving brand awareness and lead generation. The appointment coincides with the company’s launch of a new digital marketing and brand awareness campaign to be led by Song. The initiative includes the introduction of new service options for the company’s Overwatch managed cybersecurity offering. Song will continue to lead the marketing of…

Salesforce’s Marketing GPT and Commerce GPT to help build personalized services

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Business Marketing
Other features of Marketing GPT include Segment Intelligence for Data Cloud and Rapid Identity Resolution, Segmentation, and Engagement. Enterprises can improve their return on investment in marketing with Segment Intelligence for Data Cloud as it automatically connects first-party data, revenue data, and third-party paid media data for a more comprehensive view of audience engagement, Salesforce said. The Rapid Identity Resolution, Segmentation, and Engagement feature automatically resolves customer identities and refreshes segments in Data Cloud to help with accuracy, the company says. Salesforce has also partnered with Typeface to help its customers leverage its generative AI content platform to create contextual…